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Social Media

Social Media Marketing with Monthly Calendars.

Your author pages built and branded, original posts every Monday, Wednesday and Friday, and the whole month sent to you on a calendar for approval before anything goes live.

Mon · Wed · Fri posting Custom captions & hashtags Approved by you first Ads to your buy page
authorpage
Environmental nonfiction campaign post Children's book campaign post Business book campaign post Poetry book campaign post
SCHEDULED
Calendar approved 12 hashtags Ads running
Step One

Your Author Pages, Properly Built.

Before anything is posted, we create or take over your social profiles and make them look like they belong to a published author, not an abandoned account. Consistent name, consistent look, and a working link to your book on every single one.

Facebook Page

An author page with a branded banner, full about section and a pinned buy link.

Instagram

A clean grid, story highlights and a link-in-bio that sends readers straight to checkout.

X (Twitter)

Short-form hooks, quote lines and conversation with the reading community.

TikTok

Where BookTok lives. Vertical video and trending audio built around your story.

LinkedIn

Essential for business, leadership and nonfiction titles with a professional audience.

Pinterest

Quote pins and cover boards that keep sending traffic months after they are posted.

YouTube

A home for your trailer, readings and Shorts, and a channel that ranks in search.

Goodreads

A verified author profile, linked books and giveaways aimed at serious readers.

  • Profile and cover artwork designed from your book
  • Author bio written and matched across every platform
  • Buy links and link-in-bio page set up and tested
  • Existing pages audited, cleaned up and rebranded
  • Usernames secured and kept consistent everywhere
  • Accounts stay in your name, you keep full ownership
The Rhythm

Three Posts a Week. Every Week.

Consistency is what the algorithms reward and what readers remember. Your pages publish every Monday, Wednesday and Friday, on a schedule you can set your watch by.

MonPost
TueEngage
WedPost
ThuEngage
FriPost
SatStories
SunReport
Monday

The Hook

An attention post that stops the scroll: a question, a bold line from the book, or a moment your reader will recognise from their own life.

Wednesday

The Story

Something with substance: a quote card, a scene, an author insight, or the reason you wrote the book in the first place.

Friday

The Ask

The commercial post. Cover, benefit, retailer and a clear call to action that points straight at the purchase page.

Portfolio & Process

A Whole Month, Sent to You for Approval.

This is exactly what lands in your inbox before a campaign month begins: every post designed, every date fixed, every caption and hashtag written. Pick a campaign below and click any post to read the caption we published with it.

February 2027Richard T. Jones · awareness to action campaign

Approved by author
MonTueWedThuFriSatSun
2 4 6 7
9Ad BoostMeta + Google eco-audience ads live
11 13 14 16
18Review PushEditorial review outreach
20 21 23 25
27Next MonthMarch calendar sent for approval
28

February 2027Grace Wesley · pre-launch teasers to release day

Approved by author
MonTueWedThuFriSatSun
2 4 6 7
9Ad BoostMeta + Amazon retargeting live
11 13 14 16
18Review PushReader review request goes out
20 21 23 25
27Next MonthMarch calendar sent for approval
28

February 2027Larry Dillon · countdown to launch week

Approved by author
MonTueWedThuFriSatSun
2 4 6 7
9Ad BoostLinkedIn + Google search ads live
11 13 14 16
18Review PushLaunch-week review request
20 21 23 25
27Next MonthMarch calendar sent for approval
28

February 2027Kamani Gore · post-publishing growth month

Approved by author
MonTueWedThuFriSatSun
2 4 6 7
9Ad BoostKindle audience retargeting live
11 13 14 16
18Review PushGoodreads review request
20 21 23 25
27Next MonthMarch calendar sent for approval
28
Scheduled post — click to read the caption Campaign action Engagement & community day
The Work

Four Books. Four Voices. Forty-Eight Posts.

Every graphic below was designed by our team for a real campaign. Nothing is a template, because an environmental nonfiction title and a children's picture book should never sound alike. Hover a phone to scroll the feed, click any post to open it.

Campaign 01 · Nature
Richard T. Jones@authorrichardjones
We Were Not Here First! Awareness-led storytelling → call to action
Campaign 02 · Children's
Grace Wesley@authorgracewesley
The Four Children Who Wouldn't Hug! Mystery teaser arc → launch day reveal
Campaign 03 · Business
Larry Dillon@authorlarrydillonofficial
The Brand Called You Authority build → launch week conversion
Campaign 04 · Poetry
Kamani Gore@authorkamanigore
The Seasons of the Early 20's Quote-led growth → steady daily sales

Every post above shipped with its own caption and its own hashtag set. Click one and read exactly what went out with it.

authorgracewesleySponsored
Children's book launch post

authorgracewesley More than just a story — a lesson they will carry for life. Teaches sharing. Builds empathy. Helps siblings bond. Grab your copy today.

#AvailableNow #ChildrensBooks #SocialEmotionalLearning #ParentingResources #ReadAloud #KidLit #GiftForKids #BookOfTheDay

Words Matter

Every Post Comes With Its Own Words.

A graphic on its own does nothing. Each post is delivered with a caption written for that image, for your book's voice, and a hashtag set researched for your genre, never the same twenty tags copied and pasted forever.

Captions Written by Humans

Voice-matched to your book, with a hook in the first line and a clear next step at the end.

Custom Hashtag Sets

A researched mix of broad, niche and community tags per post, refreshed as your genre's trends move.

Sized for Every Platform

Each graphic is exported in the right ratio for feed, story and vertical video, no awkward cropping.

Nothing Posts Without Your Yes

You see and approve the full month first. Ask for changes and we rework it before anything goes live.

Start My Calendar
Before, During & After

Your Book Is Never Marketed Just Once.

Most authors go quiet the week after release, exactly when the algorithm was finally paying attention. We plan the months either side of launch day, not just the day itself.

1

Pre-Marketing

Six to eight weeks of build-up before the book exists publicly. Teasers, mystery hooks, character or concept reveals, cover countdowns and pre-order pushes, so launch day opens to an audience that is already waiting instead of an empty room.

2

Launch Week

The cover reveal, the announcement post, the buy links everywhere, ads switched on and pinned to the top of every profile. Every platform says the same thing on the same day, so the launch actually feels like an event.

3

Post-Publishing Marketing

The long game, and the part almost everyone skips. Quote cards, reader reviews, behind-the-book stories, seasonal hooks and retargeting ads keep the title selling month after month rather than fading after week one.

Paid Campaigns

Ads That Point Straight at the Buy Button.

Organic posting builds the audience. Paid campaigns convert it. We run targeted ad campaigns on Meta, TikTok, Google and Amazon aimed at people who buy books in your category, and every single one links directly to your purchase page, never to a dead end.

Step 01

Target

We narrow to real book buyers: genre interests, competing authors, Kindle readers and lookalikes of your own audience.

Step 02

Creative

Scroll-stopping graphics and short video built from your cover, with the hook in the first two seconds.

Step 03

Click

One tap, no detours. No newsletter gate, no landing page maze, no PDF, just the shortest path to checkout.

Step 04

Buy

They land on your Amazon, Kindle, Barnes & Noble or Apple Books page with the buy button in front of them.

Who We Put Your Ads In Front Of.

Broad targeting burns budget. We build tight audiences and then keep cutting the segments that click but never buy.

Readers of similar authors Kindle & Kindle Unlimited buyers Genre interest groups Lookalikes of your page followers Profile and page visitors Video viewers who watched 75% Cart abandoners on your site Location and age refined per book

Ad accounts are created in your name, so you can see every dollar spent and you keep the audience data you paid to build. You get a monthly report showing spend, clicks, cost per click and where the sales came from.

Plan My Ad Campaign
Amazon Kindle, Kobo, Apple Books, Google Play Books and Barnes & Noble Nook

Every campaign links straight to your live listing on the retailers that matter.

Questions

Frequently Asked Questions.

What authors usually want to know before handing over their social media.

That is the easiest place to start. We create every page from scratch, design the profile and banner artwork, write the bio, secure matching usernames and set up your buy links before the first post goes out. Everything is registered in your name and stays yours.

Every Monday, Wednesday and Friday, at the times your audience is most active on each platform. Tuesdays and Thursdays are used for engagement, replying to comments and interacting with the reading community, which matters as much as the posts themselves.

Always. Before each month begins you receive the full calendar: every graphic, every caption, every hashtag set, laid out against the dates they will publish. Nothing is scheduled until you approve it, and revisions are included.

We do. Each caption is written for that specific graphic in your book's voice, and each post gets a researched hashtag set mixing broad reach tags with niche genre and community tags. If you would rather write your own captions, we will happily build the calendar around them.

No, and that is deliberate. Our fee covers strategy, creative, setup and management. Your ad spend goes directly to Meta, Google, TikTok or Amazon from an account in your own name, so you always see exactly what was spent and nothing is marked up.

Not at all. Backlist titles often respond very well, because the book, the reviews and the retail pages already exist. We treat it as a post-publishing campaign: quote content, reader-led posts and retargeting ads to bring a title that never got a proper launch back into circulation.

Ready When You Are

Let's Fill Your First Calendar.

Book a free consultation and we will review your book, your genre and the pages you already have, then send you a sample month, a posting plan and a clear quote. You approve it before anything is published.

Book marketing campaigns on mobile