Book Launch Campaigns
A dated, hour-by-hour plan for release week so your book lands with momentum instead of silence.
Book Marketing
Book Marketing Services.
A finished book is only half the job. We build the campaign that carries it to the readers most likely to love it, across ads, social, press, reviews and retail, all managed for you and measured every month.
16 marketing channels
Ads fully managed
Dedicated manager
Monthly reporting
0Marketing Channels
0Ad Platforms Managed
0-DayLaunch Runway
0hResponse Time
What We Offer
Every Way We Put Your Book in Front of Readers.
Book marketing is not one thing, it is sixteen. Here is the full menu we draw from. Your plan uses the handful that actually move copies in your genre, never a scattergun of everything at once.
Amazon Ads (AMS)
Sponsored Product and Brand campaigns bid against the keywords and rival titles your readers already browse.
Meta Ads: Facebook & Instagram
Interest and lookalike targeting that puts your cover in the feed of people who buy books like yours.
Search Engine Marketing
Google and Bing campaigns that catch readers at the exact moment they search for your topic or title.
Social Media Marketing
Pages built and branded, three posts a week, and a full month of content sent to you for approval.
Email & Newsletter Marketing
Reader magnets, list growth and launch sequences, plus paid placement in the big book newsletters.
Book Review Campaigns
Advance copies into the hands of genuine reviewers and editorial services, so the page has social proof on day one.
Press Releases & Media Outreach
A professionally written release distributed to news outlets, plus direct pitches to book editors and bloggers.
Influencer & BookTok Outreach
Bookstagram and BookTok creators in your genre, briefed and supplied with copies, hooks and buy links.
Goodreads Marketing
Author profile, series pages, giveaways and listopia placement where the most committed readers actually live.
Book Trailers & Video
Short cinematic trailers and vertical cut-downs built for Reels, Shorts and TikTok, where video wins the feed.
Author Branding & Platform
A consistent name, look and bio across every store, profile and site, so readers recognise you before they read you.
Podcast & Interview Booking
We pitch you to podcasts, radio shows and YouTube channels whose audience is already your audience.
Book Fairs & Literary Events
Your title displayed at major international book fairs in front of publishers, agents and rights buyers.
Awards & Contest Submissions
We shortlist the awards worth entering in your category, prepare the entries and chase the deadlines.
Retail & Library Placement
Optimised store listings, category and keyword strategy, plus outreach to bookstores and library wholesalers.
Our Approach
We Market to the Reader's Journey.
Nobody buys a book the first time they see it. We map every channel to the stage a reader is actually at, so nothing is spent shouting "buy now" at someone who has never heard your name.
Discover
They Find Out You Exist
Cold audiences meet your cover for the very first time.
Interest
They Look Closer
The hook, the trailer and the blurb do the convincing.
Trust
They Decide You're Worth It
Reviews, media mentions and awards remove the last doubt.
Buy
They Click Purchase
Retargeting and clean store pages close the sale.
Advocate
They Tell Other Readers
Happy readers become your cheapest, best marketing channel.
Process
How Your Campaign Runs.
A clear, collaborative path from first conversation to a campaign you can actually see working.
Audit
We study your book, category, competitors and current visibility, then tell you honestly where the gaps are.
Strategy
You get a written plan: which channels, what budget split, what the first ninety days look like and what success means.
Launch
Creative is produced, pages are built, ads go live and outreach begins, all handled by your campaign manager.
Optimise
We watch the numbers weekly, cut what is not converting, scale what is, and send you a plain-English report each month.
Genre First
Marketing Built Around Your Genre.
A literary novel and a career handbook do not sell to the same person, in the same place, in the same tone. Hover any cover to see the channel mix we would build for a book like it.
Not sure where your book sits? That is exactly what the free audit is for, and it costs you nothing to find out.
Author-Friendly
Real Marketing, Sensible Budgets.
You should not need a publishing house budget to be discovered. We size the plan to what you can actually spend, and we are straight with you about what that money can and cannot do.
- Fixed monthly fee, no surprise invoices halfway through a campaign
- Your ad spend stays in your own accounts, in your name
- Start with one or two channels and scale only what earns its keep
- Every creative asset we produce belongs to you, forever
Always Someone There
One Manager. Every Channel. No Guesswork.
You will not be passed between departments or left reading a dashboard you never asked for. One dedicated campaign manager runs everything and explains it in plain English.
- A named point of contact who knows your book by name
- Replies within 24 hours, every working day
- A monthly report covering reach, clicks, reviews and sales
- A standing monthly call to review results and agree next steps
Questions
Frequently Asked Questions.
The things authors most often ask us before starting a campaign.
Ideally two to three months before release, so reviews, press and an audience are already in place on launch day. That said, it is never too late. A large share of the campaigns we run are for books that have been out for a year or more and were never properly marketed.
We run them. Setup, creative, targeting, bidding, daily monitoring and optimisation are all handled by your campaign manager. The accounts stay in your name so you keep full ownership and can see every dollar.
It depends entirely on your genre, price point and goal. We will give you an honest range during the audit, and we would rather start small, prove a channel works, and then scale it than burn a large budget on guesswork.
No, and you should be wary of anyone who does. What we can commit to is professional execution, transparent reporting and the honest advice to stop spending on something that is not working for your book.
Definitely not. Most authors start with two or three channels that suit their genre and budget. The full list exists so you can see everything available, not so we can sell you all of it.
That is completely fine. We market books we did not publish all the time. We simply need access to your retail listings and any assets you already own.
Ready When You Are
Let's Get Your Book Found.
Book a free consultation and we will audit your title, tell you which channels are worth your money, and send a clear plan, timeline and quote. No obligation, no jargon.
